UTM Tag Generator

Create a link and a QR code with UTM tags to collect advertising campaign statistics

Link settings
Delete #anchors
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Traffic source
*Instagram and Facebook belong to the Meta company, which is recognized as extremist and banned in the territory of the Russian Federation.
Required parameters
Optional parameters
Copy link
UTM tags only (without domain and path)

What are UTM tags?

UTM tags (Urchin Tracking Module) are special parameters that are added to the URL link to track the effectiveness of advertising campaigns and traffic sources in analytics systems (for example, Google Analytics, Yandex.Metrica).

Required parameters

  • utm_source - indicates where the users come from
  • utm_medium - defines the customer acquisition channel
  • utm_campaign - identifies a specific advertising campaign

Optional parameters

  • utm_content - helps to test different creative options
  • utm_term - is used in contextual advertising to track keywords

Why use UTM tags?

Accurate analytics

Understanding which channels bring in more customers

Budget optimization

You see effective and ineffective campaigns.

A/B Testing

Allows you to compare different ads and approaches.

Detailed reporting

Get a complete picture of all advertising activities

Lets discuss the project

Leave a request and we will contact you as soon as possible.

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